2021 Events

International Competition

FHC China International Culinary Arts Competition

The 23rd FHC China International Culinary Arts Competition will be hold in November 9-11th, 2021 at the Shanghai New International Expo Center. This competition has been successfully held at the FHC for 22 sessions, and it is the only officially certified International Level-A Culinary Competition by in China.

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FHC CHINA INTERNATIONAL CULINARY ARTS YOUNG CHEF ONLINE COMPETITION

The 23rd FHC China International Culinary Arts Competition, together with the World Association of Chefs’ Societies (WACS), has set up the FHC China International Culinary Arts Young Chef Online Competition to provide a new competition platform for young chefs from all over the world who are unable to be on site for the competition, and to help with the WACS global anti-epidemic action..

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The 23rd FHC China International Pastry and Bakery Competition

2021.11.09-11 Shanghai New International Expo Center N3 (N3C71)
The 23rd FHC China International Pastry and Bakery Competition is an individual competition affiliated to the China International Culinary Art Competition and focusing on the field of desserts and baking. In 2020, the newly established "cake decorating" item has doubled the number of applicants in the 2021 competition after just one year. In addition, popular bakeries, chocolate cakes and plate desserts and other live production projects have also received active participation from the contestants. Display items, such as fondant cakes, will also present a variety of creative works at the competition site, bringing visual pleasure to the audience and witnessing the superb skills of the contestants!

The 9th Shanghai Fashion Drinks Competition - Shanghai Division

2021.11.09-11 Shanghai New International Expo Center E6 (E6H15)
In this year, the 9th Shanghai International Fashion Drinks Competition once again presented a professional and participatory high-level industry event for exhibitors, judges, contestants and professional visitors at the FHC Shanghai on November 9-11, 2021. With an increasingly strong professional background and exciting on-site challenges, the Fashion Drinks Competition influences and drives the beverage Industry in its own unique form.A total of ten divisions were held this season. The top four contestants of each division participated in the national finals held at the HOTELEX Shanghai on March 28-31, 2022.

2022China Latte Art Championship ——Shanghai Division

2021.11.09-11 Shanghai New International Expo Center E6 (E6A38)
China Latte Art Championship is a professional coffee competition based on boutique coffee launched by the World Coffee Events. It is the second largest coffee competition in the world and the highest competition hall of coffee latte art.

2022China Brewers Cup —— Shanghai Division

2021.11.09-11 Shanghai New International Expo Center E6 (E6H30)
With the rapid development of the coffee industry in China and the rise of culture, the international market will focus more on China. As the global coffee professional competition of China's licensing unit Shanghai Sinoexpo Informa Markets International Exhibition Co., Ltd. has been leading the pace of the coffee field, the competition focuses on the contestants with filters to make their own coffee, the aim is to enhance the craft of handmade coffee brewing skills and excellent service experience. The event marks the boutique coffee is a series of production areas, estates, technology, flavor, performance, hand-flushing skills of the event, and even can create idols of the fashion industry. The 2021 China Brewers Cup Competition will cover more cities and attract more coffee lovers.

2022China Cup Tasters Championship

2021.11.09-11 Shanghai New International Expo Center E6 (E6A12)
The World Coffee Cup Test competition (WCTC) is a competition in which professional coffee tasters demonstrate their ability to recognize the characteristics between different coffees at a specific time, in which three cups of coffee are triangular discharges, two cups are the same coffee liquid, one of which is different from the other two, and the contestant can identify one of the different cups of coffee as soon as possible through sensory experiences and experiences such as taste and smell. It is important to note that the contestants tested the ability to distinguish between different coffees in the competition rather than determining the quality, origin, etc. of the coffee. Each round has eight groups, with the top eight players with the highest accuracy and the fastest speed advancing to the next round, with the title race between the last four remaining players. It should be noted that the player with the shortest completion time wins (when two or more contestants correctly identify coffee and score the same). The contest was released only 30 minutes ago, nearly 300 people signed up to participate, it can be said that the World Coffee Cup Test competition is a general mobilization of the taste of the war.

China Gelato Championship

2021.11.09-11 Shanghai New International Expo Center E5 (E5A01)
In order to promote the development of China's ice cream industry, we will promote fresh and healthy gelato to more people. The organizer Bohua has held the Shanghai International handmade ice cream masters since 2013. We strive to build a professional platform in the industry to provide a place for people who love ice cream. We also look forward to all the new talents and veterans in the industry to show their talents here, set off a new round of gelato frenzy and jointly promote the development of China's ice cream industry.

2021CFCA Chocolate Talent

2021.11.09-11 Shanghai New International Expo Center E6
CFCA chocolate talent competition is divided into two sections: boutique chocolate competition area and boutique chocolate beverage competition area, from which four awards are evaluated: boutique chocolate Designer Award, boutique chocolate craftsman award, boutique cocoa beverage Master Award and best appearance design award. It provides a professional platform for high-quality chocolate practitioners springing up in China to try their skills in their respective fields.

New Baking Entrepreneurship Competition

2021.11.09-11 New Baking Entrepreneurship Competition
In order to promote the further development of the successor force of China's baking industry and always grasp the new trend, new ideas and new technology of China's baking industry, we hereby plan the New Baking Entrepreneurship Competition

2021China Chocolate Application Competition

2021.11.09-11 Shanghai New International Expo Center E5 (E5A30)
Organize a chocolate application competition in conjunction with the domestic consumer market to provide a stage for professional chocolate craftsmen.

The 3rd Group Meal Competition

2021.11.09-11 Shanghai New International Expo Center E4 (E4E11)
The 3rd National Group Meal Competition will be held from November 9-11,2021 at the same period as the 25th FHC Shanghai Global Food Exhibition.The event is sponsored by China Cuisine Association and organized by the Group Meal Committee of China Cuisine Association, and has received strong support by Shanghai Catering Cuisine Industry Association, Shanghai Sinoexpo Informa Markets International Exhibition Co., Ltd., Zhanjiang Guolian Aquatic Products Development Co., Ltd., Yihai Kerry Food Marketing Co., Ltd. and industry associations of provinces and cities. Since the first held in 2014, the national group meal competition has effectively improved the group meal service management level and comprehensive service ability, strongly promoted the continuous improvement of group meal ecological environment, to practice the strategy of "healthy China" and promote the development of high quality enterprises made a positive contribution, also means that the national group meal competition has become the industry level and the highest gold content, the largest, highly influential professional competition.The event provides a broad professional platform for the managers and chefs of dietary units to display, exchanging and communication. Each event has three awards: special gold, gold and silver awards, and the score of 90-100 won the special gold medal, 80-89.99 won the gold medal, and 70-79.99won the silver medal.

Excellent Forums

2021FHC Import and Export Meat Forum

2021.11.10 Shanghai New International Expo Center N2-Forum Area A (N2H40)
With the continuous growth of our country's population and the continuous improvement of consumer income levels, people's expenditure on the purchase of meat products has also continued to increase, so that the meat industry has maintained a steady growth for many years. In recent years, this high-growth industry has gradually changed from a basic balance of supply and demand to short supply, and the phenomenon of short supply has begun to increase year by year, and related hot topics remain high. Therefore, the 2021FHC still retains the meat forum, and will invite industry representatives from major producers of meat products, supermarkets, associations and other industry experts to gather together to analyze the current status and development trends of the global meat industry import and export.

2021FHC Global Dairy Forum and Happy Cheese Day

2021.11.09 Shanghai New International Expo Center N3-Forum Area C (N3H40)
2021FHC Global Dairy Forum and the 1st "Happy Cheese Festival" is a new set of forum + theme created by Shanghai Sinoexpo Informa Markets International Exhibition Co., Ltd. and Top Pastry Chef of China Club, which is a comprehensive forum activity. The forum aims to explore the development trend of enterprises, improve the level of enterprise marketing management, and achieve high-quality business cooperation. The forum invited top analysts, experts, and well-known brands in the domestic dairy industry to discuss the future development direction and anatomy of dairy enterprises. Current industry pain points and opportunities. "Happy Cheese Day" will design the theme concept area, and set up a brand product display tasting area with "market" as the main design style in the outer circle of the forum. The organizer provides standard booths rich in cheese elements, and invites major cheese brands to "carry bags and stay in" the market. Participants will display, cook, and taste the products to enrich the content of the market.

Innovation and growth The 15th China catering innovation and Entrepreneurship Forum

2021.11.09 Shanghai New International Expo Center N2-Forum Area A (N2H40)
What are the characteristics of catering brand development in 2021? How to layout digital catering? How can catering enterprises achieve sustainable growth? How to innovate and transform catering brands? On November 9, new media in the catering industry made every effort to create the "innovation growth" 2021 · the 15th China catering innovation and Entrepreneurship Forum and the top 100 award ceremony of the Fifth China catering innovation list. The conference will focus on the three dimensions of "innovation, growth and digital intelligence", and invite more than 20 founders of industry segmentation head brands such as throbbing burning fairy grass, Kuafu Fried String and black classics to share systematically and comprehensively, Try to present a "full of dry goods" innovation feast for people in the catering industry.

FHC Shanghai Global Food Trade Show Prepared Foods Forum

2021.11.09 Shanghai New International Expo Center N2-Forum Area B (N2A50)
In recent years, according to the survey, about 70% of the meals in takeout are made of prefabricated dishes. It also covers almost all food sales channels, including catering, supermarkets, convenience stores, e-commerce, professional takeout markets, etc. Prefabricated dishes not only save the time of making dishes and meals, but also greatly reduce the raw materials and labor costs of catering enterprises. However, the food safety of prefabricated dishes remains to be considered, and prefabricated dishes may also lead to the industrialization of catering. How to accurately use prefabricated dishes and its development future has become a hot topic for major catering enterprises and relevant practitioners. The theme of this forum is "super future of prefabricated semi-finished products market". Well known brand enterprises, factories, industry experts, well-known catering providers and takeout practitioners will be invited to jointly discuss the development direction, possible obstacles and solutions of Chinese prefabricated dishes, exchange the experience and achievements of enterprises in cooperation, and open a new chapter of predicting dishes.

Digital Technology Help Authors Food Supply Chain Efficiency Peak BBS

2021.11.09 Shanghai New International Expo Center N4-Forum Area D (N4H20)
The forum takes Traceability Technology as a means to accelerate the realization of the development goals of ensuring food safety, improving the comprehensive efficiency of enterprises, and transmitting the comprehensive control ability and trust of enterprise products to consumers and the market. This forum specially invites the person in charge of food and catering supply chain to share the system construction of food and catering supply chain. At the same time, relevant technical leaders such as traceability, blockchain and information security were also invited to share how to help the food supply chain reduce costs and increase efficiency through digital technology.

2021(The Third) Chinese Food Supply Chain Conference

2021.11.10 Shanghai New International Expo Center N4-Forum Area D (N4H20)
Secretary-general Xi Jinping stressed that "the industrial chain and supply chain should not be dropped at the critical moment, which is the important feature of the great power economy". The global epidemic is still in a pandemic state, and epidemic peaks have emerged in many countries. The pressure of foreign anti import and economic downturn still exists in China. Facing the more complex and severe external environment and the difficulties and risks faced by economic recovery and development, it is urgent to strengthen the scientific and technological innovation of the food industry and the deep integration of the industrial chain and supply chain. In order to optimize the food industry chain, enhance the toughness of the food supply chain, guide enterprises to strengthen basic research and promote the deep integration of scientific and technological innovation and the real economy, China non-staple food circulation association, as a national first-class Association, actively responds to national policies, based on industry development and wholeheartedly serves enterprises. With the theme of "digital technology empowers high-quality food supply chain", the purpose of this conference is "co construction, coordination and sharing", and digital technology as a means to accelerate the optimization of food supply chain and improve the comprehensive efficiency and market toughness of enterprises.

Explosive Flow, 2021 The Third World Takeout Industry Conference

2021.11.09 Shanghai New International Expo Center N4-Forum Area E (N4H40)
In order to promote the data flow reform of the whole catering industry, Hongqi mathematics catering society and Shanghai Sinoexpo International Exhibition Co., Ltd. jointly carried out the "Explosive Flow" 2021 The Third World Takeout Industry Conference to help more local businesses such as catering and retail do a good job in brand exposure and performance growth.

China Catering New Media Marketing Summit - Unlock Youth Power

2021.11.10 The 2021 China Catering New Media Marketing Summit will be grandly held in the n4-e forum area of FHC Shanghai Global Food Exhibition on November 10, 2021, hosted by Shanghai Sinoexpo Informa Markets International Exhibition and catering education group; Must attend catering class, buffeting society, small high-tech meal class, conflict orientation society, professional catering network and orange meal school; Huaxinsi, spicy red envelope, meal Kung Fu, rising guest boat, CCTV brand new era, Maxi food photography, fruit shell media, business friends, Qiping, Weichu and Waimai overlord meal. At that time, many well-known brand founders, experts and talents of domestic food enterprises will jointly discuss the marketing trend and category rise opportunities of the catering industry around the theme of "detonating the power of youth".

Re-discussion On Shanghai Cuisine Inheritance and Innovation Summit

2021.11.09 Shanghai New International Expo Center N5-Forum Area F (N5H50)
The trend of the new era is updated and iterated. People pay more attention to bringing different tastes and experiences when dining. How to make Shanghai cuisine carry forward the tradition and innovate in the change of the times has become a challenge that old hotels have to face. The forum is co sponsored by Shanghai Catering and Cooking Industry Association and Shanghai Sinoexpo International Exhibition Co., Ltd. three guests are specially invited to come to the scene. Combined with the current situation of catering trend, focusing on the "inheritance" and "innovation" of Shanghai cuisine, we will jointly explore the future development road from different angles, turn challenges into opportunities, and build old hotels into an enduring century old enterprise.

“Outside Boundedness” 2021 China Baking New Force Brand Sharing Conference (Baking localization)

2021.11.10 Shanghai New International Expo Center N5-Forum Area F (N5H50)
When baking is gradually standardized and industrialized, more and more personalized products are slowly disappearing; Many traditional skills have gradually disappeared from sight. In the face of this era of personality, national tide and domestic products have become the pride of the post-00s generation. How to explore the existing local culture and local famous foods and implant them into baking, so as to regain the confidence of national culture and make the baking revival trend become the creative source of personalized products. How to cultivate local culture? How to pick up local products? Therefore, we invited some brands to talk about their practices and exploration of product localization.

Commercial Space and Brand Design Summit

2021.11.10 Shanghai New International Expo Center W1-SFE Forum Area
Carry out communication and interaction around the current and future development of chain business, deconstruct the changes of new consumer market and new generation consumption patterns, clarify the new track of chain business under the new economic environment, provide reference for enterprises with practical case experience, and jointly lead and promote the development of chain business industry through design innovation drive.

China Sustainable Seafood Summit - Diversifying Markets and Reducing Food Waste

2021.11.09 Shanghai New International Expo Center N2-Forum Area B (N2A50)
In 2021, as the COVID-19 pandemic has deeply impacted global supply chains, environmental initiatives such as ‘Opening up new perspectives for biodiversity conservation’, ‘the New Carbon Policy focused on Climate Change’, also exerts a profound influence on the seafood supply chain, puts forward more requirements for the sustainable development of seafood industry and brings more opportunities for the whole industry. At the same time, adhering to the strategic direction of sustainable development, how to enable small, medium-sized and micro enterprises to reduce food waste, promote the modeling and standardization of food waste control in the whole industry, improve the industry and public awareness, reduce the ecological footprint of food production and consumption, and help establish a sustainable food system is a long way to go.

Digital Technology Help Authors Food Supply Chain Efficiency Peak BBS

2021.11.09 Shanghai New International Expo Center N4-Forum Area D (N4H20)
The forum takes Traceability Technology as a means to accelerate the realization of the development goals of ensuring food safety, improving the comprehensive efficiency of enterprises, and transmitting the comprehensive control ability and trust of enterprise products to consumers and the market. This forum specially invites the person in charge of food and catering supply chain to share the system construction of food and catering supply chain. At the same time, relevant technical leaders such as traceability, blockchain and information security were also invited to share how to help the food supply chain reduce costs and increase efficiency through digital technology.

China Food Conference on the Integration of Domestic & Foreign Trade

2021.11.09-11 Shanghai New International Expo Center E7-Forum Area G (E7H30)
11.9 10: 00-12:00 Channel Part: Opening ceremony and inaugural meeting of the professional committee of food and agricultural products domestic and foreign trade integration of China Chamber of Commerce for import and export of food, soil and livestock 14: 00-17:00 Traders: Main Forum - key elements of domestic and foreign trade integration supply chain construction 11.10 10:00-12:00 Category 1: Special session for snack food and prepackaged food 14:00-17:00 Category 2: Fresh food, prefabricated vegetables and cold chain supply chain 11.11 10:00-12:00 Category 3: Tea fragrance overflowing - tea enterprises gathering, tea tasting meeting

2021 China Canned Food Technology Progress and Innovation Development Forum

2021.11.09 Shanghai New International Expo Center E3-Forum Area H (E3F50)
At present, the development achievements of China's can industry are at the best period in history, the industrial scale is gradually growing, the product types are constantly enriched, and the quality and safety situation is continuously improved. Through the efficient utilization of raw materials of agricultural products, it has effectively expanded and improved the agricultural industrial chain and value chain, provided strong support for increasing farmers' income, improving rural appearance and helping to comprehensively fight poverty. At the same time, it has always played an important role in earning foreign exchange through export, supplying military supplies, earthquake relief and ensuring social food supply. However, novel coronavirus pneumonia has been a major problem in recent years, as a result of the export trade friction, trade barriers and new crown pneumonia epidemic. The only way to break the current bottleneck constraints of the industry is to use scientific and technological means and strength. With the theme of "innovation, upgrading and efficiency enhancement", the conference gathered the scientific research resources of the industry, invited key enterprises of the industry to discuss the energy conservation and consumption reduction, scientific and technological production and domestic market development of canned food in the current industry development, trying to strengthen industrial scientific and technological exchanges and promote the high-quality development of China's canned food industry.

2021 The 3rd China Catering Industry Trend Summit

2021.11.10 Shanghai New International Expo Center E3-Forum Area H (E3F50)
"The 3rd China Catering Industry Trend Summit" series of activities were jointly launched by the catering Committee of Shanghai Chain Catering Association, Shanghai dianyou Technology Co., Ltd., ruishuo venture capital and Shanghai Sinoexpo International Exhibition Co., Ltd. Based on Shanghai's innovative advantages and macro vision, it is expected to establish links with national catering peers and explore the future together. This trend summit will invite heavyweight guests, including Industry Association experts, well-known chain catering entrepreneurs, supply chain experts and senior investors, to exchange and share with national catering peers around the hottest topics and in combination with macro vision, so as to explore the sustainable innovation and future development of the catering industry.

New Consumption, New Cycle, New Pattern - 2021 China Business Franchise Fall Summit

2021.11.09 Shanghai New International Expo Center W1-SFE Forum Area
In 2021, with the superposition of various complex environmental factors, the chain industry experienced an unprecedented rapid iteration, integrated with the domestic economy, quickly got rid of the influence of various uncertain factors and walked out of a more clear growth channel. On the one hand, digitization has completed the in-depth transformation of chain entities. Under the consumer demand of thousands of people and thousands of faces, the business format has been more subdivided, and many new brands with market volume have been born; On the one hand, the mainstream benchmarking brands continue to strengthen their internal skills, seize opportunities in the turbulent market changes, and the scale of stores continues to reach a new high. With the rapid development of the chain industry, the upstream and downstream industrial supporting facilities are more perfect, from suppliers of raw materials, packaging and equipment to service providers such as image design, store operation and system development, as well as the current frequent influx of capital, so as to provide continuous empowerment and assistance for the rapidly developing chain brands. With the joint efforts of all parties, a new golden age of domestic chain industry has been opened! In this context, the "2021 China business franchise and operation autumn summit", jointly organized by China department store business association, Shanghai Chain Operation Association, Shanghai Sinoexpo International Exhibition Co., Ltd. and Shanghai Ibison Convention and Exhibition Co., Ltd., brings together authoritative associations and industry heavyweight guests with a full format, diversified and international pattern and vision, It has jointly created a summit event to share and explore the road of chain business reform and innovation in this new era, leading the future of the chain industry with the collision of the wisdom of all parties.

Franchisee Evolution Lecture -- Open-ended Class for Franchisee Store and Road Show Activities

2021.11.09-10 Shanghai New International Expo Center W2-SFE Road Show Area
The domestic catering market has a scale of more than 4 trillion and is expected to continue to grow by more than 10%. With the continuous deepening of urbanization and the continuous upgrading of consumer demand, the chain process of catering brands has increased significantly. It has a large number of high-quality chain franchise brands and a single store profit model with strong replicability, bringing a large number of high-quality franchise opportunities to the franchise investment market. Aiming at the direction of franchise investment in the catering competition, we invited representatives of widely known franchise brands such as Puro gusto, TBF, super Thai Malatang, Gan Shiji, Huaxiao Xinjiang fried noodles, Pu Mengji and Tang Baolai to explore what new hot spots and opportunities will usher in under the catering competition? With the support of Internet technology and complete industrial chain, the personalized needs of thousands of consumers continue to release, driving the rapid rise of subdivided categories. While reshaping the market pattern and expanding the market cake, it also brings more dynamic elements to the franchise investment market and brings new matching choices to investors.

FHC 2021

    
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